How to Price Your Items for Resale

Why Your Pricing Strategy Matters
As a reseller, determining how to price your items for resale comes with a learning curve, and sometimes pricing effectively requires some perceptive intuition. Pricing is also critical to your sales, revenue, and profit. If you price your items too high, they may not sell. Newly listed items have a greater chance of selling compared to listings that have been sitting for months, unsold. If something sits too long, buyers may begin to think something is wrong with it, and even consignment sites like The Real Real, price recent and current season’s (within the last 1-2 years) higher than something from a collection from several years ago.
On the flip side, if you price too low you might end up taking a loss, and you could definitely be short-changing yourself and eating into your profit. So how do you find a balance? We will teach you how to create a consistent pricing strategy, using a process that is fair, makes sense, and takes some of the guesswork out of the way.
A solid pricing strategy is absolutely key to running a successful resale business. Click through the blue slides below to learn more about the various approaches to pricing. This should help you learn how to price your items for resale with confidence, and should give you peace of mind that you’ll be following a consistent approach, backed by data.
How to Price Your Items for Resale
Download and Share “How to Price Your Items for Resale” Infographic
You can download the pricing infographic below. Please feel free to share it! The image is perfectly square so you can easily upload it to your closet or to social media!
Let us know in the comments if you have any helpful advice on pricing, or if you have any questions.
PS: Our Resell Genius “Genius Kit” includes hand-picked items that will help you run your reselling business, all sourced at incredible prices.